Shipped all over the country in sturdy wooden crates, one hundred packages to a crate, ARBUCKLES’ ARIOSA COFFEE became so dominant in the west that many Cowboys were not aware there was any other brand. ARBUCKLES’ ARIOSA COFFEE packages bore a yellow label with the name ARBUCKLES’ in large red letters across the front, beneath which flew a Flying Angel trademark over the words ARIOSA COFFEE in black letters. Marketed under the name ARBUCKLES’ ARIOSA COFFEE in patented, airtight, one pound packages, the new coffee was an instant success with chuck wagon cooks in the west faced with the task of keeping Cowboys supplied with plenty of hot coffee out on the range. In 1865 John Arbuckle and his brother Charles, partners in a Pittsburgh grocery business, changed all this by patenting a process for roasting and coating coffee beans with an egg and sugar glaze to seal in the flavor and aroma. One burned bean ruined all there was no consistency.

It had to be roasted on a wood stove or in a skillet over a campfire before it could be ground and brewed. Up until the close of the Civil war, coffee was sold green.

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